The platform is rolling out a updated setting that allows them to lessen the amount of AI-made videos appearing in their timelines. This move comes as the service disclosed that it presently contains over 1 billion content made with AI.
Pilot Phase and Launch
The update is being tested over the next few weeks before a widespread launch. This shift aligns with a surge in content created by AI, spurred by emerging video-generation tools.
AI Content on Other Platforms
It has been noted that almost a tenth of the quickest rising video streams on a popular video site exclusively feature content made by AI. A considerable share of this content is deemed “AI slop”, a label for inferior, mass-produced content that is often absurd or surreal.
Our research shows that many people like content produced via AI tools, from AI artwork to educational videos, and we want to provide users the power to adjust the amount of that, depending on their own preferences,” said a company executive.
AI on the Platform
The service disclosed that there are currently 1.3bn videos on its app labeled as made with AI. In total, in excess of 100 m media items are added to the app every day, making AI content a relatively small part of its total content library.
Customizing Your Feed
Users will be able to decrease or raise the level of AI content they watch by opening the content preference feature in the application and choosing AI-made media. Other topics that are already be modified under the tool cover news, clothing, cosmetics, and movement.
Platform Guidelines
The platform’s rules oblige creators to label convincing artificially created content, and it bans malicious fake videos of public figures or crisis events. Any realistic artificial content that is without a tag can be taken down under its community policies.
Additionally, the app will from now on attach an AI-generated label to content created with its built-in AI features, or identified by an industry-wide initiative for identifying content made by AI. This step is designed to deter users from trying to circumvent the tagging system.
Educational Initiatives
TikTok is also introducing a two million dollar educational fund for experts and institutions to create learning resources about using AI responsibly. This initiative will assist educational bodies dedicated to training coding and technology.
Moderation Strategy
TikTok has supported its content review process, amid controversy over intentions to cut jobs for hundreds of review team members in the UK. TikTok is planning to cut hundreds of positions in its user protection department in its British office, with trade unions and internet security professionals expressing worry that humans are being replaced by AI moderation.
A company official stated that human moderation would remain essential, but automated tools can shield workers by removing the most harmful content before it gets reviewed by staff. TikTok announced a significant reduction in disturbing and violent content reviewed by content reviewers over the past year due to reliance on its machine learning processes.
We believe it is crucial to integrate staff and AI to ensure user safety,” the official commented. “We’ll have humans as involved in the system, but we additionally believe it’s very important to limit contact with harmful content as swiftly, which is why a lot of the machine support is making a difference work at speed.”
